Apr
29
As I am only a couple of weeks away from commencing maternity leave ready for the birth of my first child, now seems like an appropriate time for a bit of reflection… Two Babies Conceived September 2011 marked the official launch of Zest eBiz. Roughly the same time (although unknown to me at the time) …
Apr
18
What a Business Vision is: A business vision is a long-term focus, or driver, for your business. Unlike goals, which are completed (or ticked off) once achieved, a vision should ideally be your “guiding star” and remain fairly unchanged. A vision should embody WHY you are in business. Why You Need a Business Vision: Your business …
Apr
04
In Tony Hsieh’s (CEO of Zappos.com) book, called “Delivering Happiness”, he talks about customer service being the number one priority for their online shoe sales company. But he also stressed that building a good company culture was even more important to ensure great customer service. One initiative they did was to ask all employees to write …
Mar
22
Check out my guest post featured on the Grassroots Internet Strategy website… In the post I outline 5 Tips to Create a Soul Business Plan That Will Get Results. The Soul Business Plan is not just for websites, but can be used for any small business, or even as an individual. To find read more about …
Mar
06
This week I have had the pleasure of holidaying in a designer Goodwood house, in Adelaide, my boyfriend’s hometown. A perfect “office” setting to find inspiration for the launch of my new eProduct – How to Write Your Soul Business Plan! There are numerous resources out there to help you write your business plan. This …
Mar
01
This weekend I plan to launch my first eProduct! I realized after spending many more hours than anticipated on it, I was faced with the dilemma of whether I try to sell it online, or continue as planned to give it away for free when people subscribe to my blog. Thanks to my amazing blogging/website …
Feb
20
SWOT is an ancronym used for Strengths, Weakness, Opportunities and Threats. A SWOT analysis can be used for a number of different purposes including business start-ups, key decision points for all sizes of businesses and also in management situations. Done well, it can provide helpful information that can be used to formulate SMART (Specific, Measureable, …
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